A talk on “Digital Marketing & Usage of Advanced Excel” for the final year BBA students, was given on 26-07-2019 by Sr.Prasanna D, Business Head, Synergy School of Business Skills Belagavi. Sri Prasanna dealt with the advantages of digital marketing elaborately. He told that because of digital marketing facility any product can sold from one corner of the world to another corner of the world by sitting in your office or home. The digital marketing is playing vital role in data analysis also by which specific target group of customers can be reached, he said. Students understood the importance of digital marketing and expressed happiness over the deliberations.